The MBA in Retail Management is a postgraduate management program designed to develop professionals capable of managing modern retail operations and customer-centric businesses. The course focuses on the planning, organization, and control of retail activities across various formats such as brick-and-mortar stores, shopping malls, supermarkets, specialty stores, and e-commerce platforms.
The program provides a strong foundation in core management subjects including principles of management, marketing management, financial management, human resource management, and operations management. In addition, it offers specialized knowledge in retail marketing, consumer behaviour, merchandising management, retail buying, store operations, supply chain and logistics, visual merchandising, retail analytics, customer relationship management, and e-retailing.
Typically conducted over two years and divided into semesters, the MBA in Retail Management includes case studies, store visits, live projects, internships, and industry interaction, enabling students to gain practical exposure to real retail environments. The course develops skills in customer handling, sales planning, inventory control, leadership, communication, and strategic decision-making.
Career Scope
Graduates can pursue careers as Retail Managers, Store Managers, Merchandising Managers, Category Managers, Retail Marketing Executives, E-Commerce Managers, and Supply Chain Executives in organized retail, FMCG, fashion, lifestyle, and online retail sectors.
Conclusion
MBA in Retail Management is ideal for individuals seeking a career in the fast-growing retail and e-commerce industry, offering wide opportunities for professional growth and leadership.
